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Long Island SEO: The Best Ways To Improve Your Site's Crawlability

By Arthur Williams


Have you had a website for a long time, but it isn't being picked up by Google, Bing, or any other search engine? Maybe you've followed all the Long Island SEO best practices, but are still coming up empty. Whatever the case may be, it's possible that this has to do with your website's crawlability, or lack thereof. For a better understanding of how to enhance this aspect of your site's overall structure, here are a few tips to consider.

To make your site more crawlable, ensure that it has a healthy amount of text. This is the factor that determines how, or if, sites rank on different search engines. If you have a site that only features images or video content, it won't rank, as search engines will be unable to read it. Text matters, as the likes of www.fishbat.com will attest. To simply ignore it would be an oversight, not only for SEO but business in general.

Next, improve your website's load speed if it can be helped. You don't even have to put much more of an expense in your site, as there are easy fixes that can be implemented. One of the most common is fixing broken links, which may be seen if your site underwent an overhaul. You can also cut down on the images and videos mentioned earlier so that each page loads quicker. Simple solutions such as these will make a collective difference.

You should eliminate the presence of duplicate content on your site as well. This is yet another big reasons why websites aren't crawled, as search engines may detect content that isn't original. If it was taken from another website, it is seen by a search engine as plagiarism, which is a big reason why the site may not rank on any page. The more original your site's content is, the higher it will rank for the keywords you're targeting.

When it comes to the ways to make websites more crawlable, these are the methods that you should take into consideration. By doing so, you will start to see your site appear on different search engines, which is a tremendous achievement, to say the least. However, SEO goes far beyond bragging rights. When your site is seen by a high volume of people, you will be able to grow your business, provided your site is optimized for this purpose.




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