Web design New York companies will tell you that content is paramount to any business. This is especially true when looking at the digital side of things, which brings us to WordPress. Arguably the most commonly used platform for content management purposes, there are many ways you can take advantage of it for your brand. In order to do so, here are some of the biggest do's & don'ts you should be aware of.
DO have a focus in place. The first thing to know about WordPress utilization is that a focus is imperative. You don't want your website to go all over the place, since this creates a sense of inconsistency you don't want. Any web design New York specialist will agree, which is why you should build upon a focus, whether it's ecommerce-related, educational, or what have you. The clearer your vision is, the better your site will be.
DON'T let entire posts take up your homepage. According to companies such as Avatar New York, the best WordPress sites are the ones that have excerpts. With these should come "click here" or "more" links that will lead visitors to said posts in their entirety. Not only does this help your site come across as clean, but you'll receive more traffic to boot. Keep this in mind if you feel like you're not gaining as much momentum as you should.
DO consider which plugins to use. WordPress has many plugins to use, and some will be more effective than others. Before you start activating them left and right on your site, however, consider the functionality for each one. Slideshow is, as you might imagine, a plugin that allows you to create slideshow presentations on your WordPress site. For those that don't want to limit themselves to blog posts and articles, this could prove useful.
DON'T let WordPress scare you. Every new tool or service is going to be approached with some level of uncertainty, which is understandable. Regardless, you shouldn't view WordPress as an intimidating platform. If anything, this should encourage you to learn about the platform in question, both inside and out. By doing so, you won't see it as something to be feared, but instead a tool that you can benefit from in the long run.
DO have a focus in place. The first thing to know about WordPress utilization is that a focus is imperative. You don't want your website to go all over the place, since this creates a sense of inconsistency you don't want. Any web design New York specialist will agree, which is why you should build upon a focus, whether it's ecommerce-related, educational, or what have you. The clearer your vision is, the better your site will be.
DON'T let entire posts take up your homepage. According to companies such as Avatar New York, the best WordPress sites are the ones that have excerpts. With these should come "click here" or "more" links that will lead visitors to said posts in their entirety. Not only does this help your site come across as clean, but you'll receive more traffic to boot. Keep this in mind if you feel like you're not gaining as much momentum as you should.
DO consider which plugins to use. WordPress has many plugins to use, and some will be more effective than others. Before you start activating them left and right on your site, however, consider the functionality for each one. Slideshow is, as you might imagine, a plugin that allows you to create slideshow presentations on your WordPress site. For those that don't want to limit themselves to blog posts and articles, this could prove useful.
DON'T let WordPress scare you. Every new tool or service is going to be approached with some level of uncertainty, which is understandable. Regardless, you shouldn't view WordPress as an intimidating platform. If anything, this should encourage you to learn about the platform in question, both inside and out. By doing so, you won't see it as something to be feared, but instead a tool that you can benefit from in the long run.
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