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Long Island SEO: How Do Snapchat And Instagram Stories Differ?

By Paula Hess


If you want to discuss the social media platforms that are used the most, room for conversation should be made for both Snapchat and Instagram. This is especially true when you consider that both platforms make use out of Stories. It's easy to compare Snapchat and Instagram Stories, however, which is what I'd like to get into today. Here are just a few talking points that Long Island SEO experts will be able to draw attention to.

The content of Snapchat and Instagram Stories differ in a few ways. According to companies like fishbat, Snapchat Stories seem to be taken in the moment, which makes sense given how immediate photos and videos are on this platform. Instagram Stories are longer-lasting by comparison, meaning that they can be preserved like pieces of history. While Snapchat focuses on immediacy, Instagram is comparatively more long-term.

There seems to be more customization when it comes to Instagram compared to Snapchat. For those who do not know, Instagram offers a number of editing options with its Stories, ranging from color selection to drawing tools. Snapchat offers filters in its own right, but it seems like they are more simple compared to the other social media platform. For those who would like to make edits, understand what you're getting into with both.

There are different audience sizes to take into account when discussing Snapchat and Instagram Stories, On Instagram, you're able to reach out to the site's massive user base, which is nothing short of tremendous. On the other hand, Snapchat Stories can only be sent to those you have added as friend on the app. Marketers should understand these differences so that, ideally, they'll feel compelled to use both options.

Snapchat and Instagram Stories are engaging, to say the least, provided they're made well. Their goals seem to be the same, for the most part, but their differences should be noted as well. It's the differences in question that should compel you to use both in order to reach out to people. The more that you know about Stories across these platforms, the better you'll be able to use them for your digital marketing endeavors.




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